Future of CBC

The Canadian Broadcasting Corporation (CBC) was asked by the Canadian Government to submit a proposal on the future of Canadian content in a digital world. Instead of just submitting a white paper the CBC decided that the most effective way to communicate its digital future would be to create a digital representation of their thoughts. In 4 short weeks, and with a skeleton crew, a unique digital vision for the future of CBC was born.

Uniquely digital.

Rather than reproducing the white paper verbatim we wanted the digital version to be a synopsis of the complete paper; pulling out the most salient points and adding context around specific examples when necessary.